Semantic Differential
| Definition: |
Analysis of word concepts by the association of polar adjectives, e.g., good-bad, with the concept, father. The adjectives are usually scaled in 7 steps. The subject's placement of the concept on the adjectival scale indicates the connotative meaning of the concept. |
| Notes: |
a type of psychol test: do not confuse with SEMANTICS; DF: SEMANTIC DIFFER |
| Previously Indexed: |
Psychological Tests (1966-1967),Semantics (1966-1967) |
Semantic Differential Definitions and Terms
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